Gas Station Management Game Sells Over 1 Million Copies Worldwide ‘Gas Station Simulator’

After four years since its release, the Japanese version on Steam is officially launching with a 50% discount!

Plus, we’re also running a New Year’s giveaway campaign from “Uncle,” where you can win five DLCs and Steam Gift Cards!

■The wildly popular title boasting over 1 million copies sold worldwide finally launches in Japanese after 4 years! Available today!

 Shochiku Games, a division of Shochiku Co., Ltd., is pleased to announce the completion of the Japanese localization for Gas Station Simulator. Developed by Kraków-based Polish studio DRAGO entertainment, Gas Station Simulator is a management simulation game that has sold over one million copies worldwide. Since its launch on Steam in September 2021, the title has expanded to multiple platforms and has received more than 26,000 reviews on Steam. Despite its simple premise of managing a gas station, the game has gained popularity for its unique worldbuilding and highly addictive gameplay. Even four years after its release, Gas Station Simulator continues to be enjoyed by a large player base, with major updates released every year, making it a long-standing fan favorite.

To celebrate the release, a major discount will be offered as part of the Steam Winter Sale.

During the sale period (December 19, 3:00 AM – January 6, 3:00 AM JST), the game will be available at 50% off. Since the announcement of the Japanese localization in July of this year, the title has received a great deal of anticipation from fans. Now, the long-awaited Japanese version is finally launching. We invite players to take this opportunity to experience the game.

■ About Gas Station Simulator

Gas Station Simulator is a simulation game set along a desert highway, where players purchase an abandoned gas station and restore, expand, and manage it into a thriving business. Beyond simply repairing buildings, players introduce a variety of services to meet customer needs and grow their operation. With a high degree of customization, both the appearance of the station and its management style can be tailored to suit each player’s preferences.

● Hands-on, Realistic Store Management

To rebuild the gas station, players personally handle daily tasks such as refueling vehicles, cleaning facilities, restocking shelves, and repairing cars. By working directly on-site, players can experience the hands-on feel of running a business while enjoying the gradual process of bringing the station back to life.

● Strategic Business and Management Decisions

Management goes beyond manual labor. Inventory control, purchasing, financial management, and hiring and assigning staff are all critical elements. As the owner, players must balance efficiency and investment while expanding the station in their own unique way.

● Customer-First Service Philosophy

Each customer arrives with different goals and expectations—some need fuel in a hurry, others enjoy shopping, while some require vehicle repairs. By responding flexibly to diverse customer needs and providing attentive service, players can build trust and reputation for their station.

● From a Small Station to a Local Landmark

As the business grows, players can expand beyond a simple gas station by adding convenience stores, repair garages, car washes, and more. Through facility expansion and customization, players can transform their station into an ideal destination—and ultimately a landmark representing the local area.

■ All Japanese Versions of the DLCs Launch Simultaneously!

In addition, the newly released DLC, Gas Station Simulator: RV Camp DLC, along with all previously released DLCs in the series (seven in total), are now fully available in Japanese. With this wide variety of DLC content, players can enjoy an even more expansive and diverse gas station life experience.

▼ List of Previously Released DLCs

‘Car Junkyard DLC’

‘Drive-In Cinema DLC’  ※Free

‘Tidal Wave DLC’

‘Airstrip DLC’

‘Party Time DLC’  ※Free

‘Can Touch This DLC’

■ To Celebrate the Release, a Major Campaign Will Be Held on Our Official Social Media Channels

To mark the release, we will be running two major campaigns on Shohiku Games official X (formerly Twitter). Look forward to a special New Year’s “Otoshidama” giveaway from “Uncle”!

1. Follow & Repost to Win! Steam Code Giveaway Campaign

30 winners will be selected at random from those who follow our account and repost the designated post to receive a set of download codes for all five paid DLCs for Gas Station Simulator.

The base game is required to play the DLCs.

This set does not include the base game.

2. #ガスステ給油中 – Share Your Impressions & Streaming Campaign

【Gas Station Simulator Review Participation Prize】

Participants who quote repost the designated campaign post and share their impressions after watching Gas Station Simulator gameplay videos available on video streaming platforms, along with the hashtag #ガスステ給油中,will be entered into a lottery. 5　winners will receive a 10,000 JPY Steam Gift Card.

【Gas Station Simulator Streamer Prize】

Participants who stream gameplay of Gas Station Simulator, quote repost the designated campaign post, and share the URL of their own stream along with the hashtag #ガスステ給油中,will be entered into a lottery. Three 3 winners will receive a 20,000 JPY Steam Gift Card.

For details regarding streaming guidelines, please refer to the reply post attached to the designated campaign post.

■ Game Information

【Title】Gas Station Simulator

【Release Date (Japanese Version)】December 19, 2025 (Friday)　※JST

【Platform】PC (Steam)

https://store.steampowered.com/app/1149620/_/?l=japanese

【Price】2,250 JPY

During the Steam Winter Sale (December 19, 2025, 3:00 AM – January 6, 2026, 3:00 AM JST), the game will be available at 50% off for 1,125 JPY.

【Number of Players】1

【Developer】DRAGO entertainment

【Publishers】DRAGO entertainment, HeartBeat Games, Shochiku

【Trailer】https://www.youtube.com/watch?v=nBmoqLhT1vA 

© DRAGO entertainment, 2025. All rights reserved. Licensed & published by DRAGO entertainment.

■ About the Development Team: DRAGO entertainment

DRAGO entertainment has been active in the game industry since 1998, dedicating itself to creating immersive and engaging gaming experiences.

The team consists of around 50 passionate developers and creators who believe in the transformative power of games. After its flagship title, Gas Station Simulator, quickly became a bestseller on Steam, the studio has continued to expand its horizons through new projects while maintaining ongoing support for its existing titles.

Commenting on the new RV Camp DLC, CEO Joanna Tynor stated:

“It was a truly enjoyable opportunity to explore and expand the world of Gas Station Simulator. We wanted to deliver even more of what players love about the core Gas Station Simulator experience, while also creating something fresh and surprising.”